Essential Marketing Strategies Used by Top Land Brokers

Selling land is fundamentally different from selling residential real estate. When buyers look at a house, they care about the layout, the school district, and the kitchen updates. When buyers look at land, they evaluate productivity, development potential, and return on investment. Because the asset is entirely different, the approach to selling it must be […]
How to Tell if a Real Estate Agent Understands Farmland Values

Selling your Midwestern farmland is a significant financial milestone. Whether you are planning for retirement, settling an estate, or reallocating capital, your property represents years of hard work and careful planning. When you decide to sell, maximizing your land’s value requires much more than simply putting a sign by the road. You need a trusted […]
Choosing a Farmland Auction Company: What to Look For

Farmland is a highly sought-after asset. For Midwestern landowners, whether you are planning for retirement, settling an estate, or reallocating capital, selling your rural property is a major financial milestone. You want to maximize your land’s value while ensuring a smooth transaction experience. Achieving that optimal sale price requires more than simply putting a “For […]
Why Experience is Crucial When Choosing a Land Broker

Selling farmland, recreational ground, or a family estate is a significant financial milestone. Whether you are planning for retirement, settling an estate, or reallocating capital, the process can feel overwhelming. You might be facing pricing uncertainty or wondering how to find qualified buyers. The answer is simple, but critical. Land is a completely different asset […]
Local Agent vs. National Land Company: Which to Choose?

Selling farmland, recreational ground, or rural property is a major financial decision. For many Midwestern landowners, this land represents years of hard work, a family legacy, or a crucial part of a retirement portfolio. When the time comes to sell, one of the most critical choices you will face is deciding who should represent your […]
What Makes a Good Land Broker Different From a Regular Agent?

If you’re considering selling land, one of the most important decisions you’ll make is who you hire to represent it. Many landowners ask: “What makes a good land broker different from a regular real estate agent?” The answer is simple—but critical. Land is a completely different asset than residential property, and it requires a different […]
How to Choose the Best Real Estate Agent to Sell Your Land

Selling land is not the same as selling a house—and choosing the right real estate agent can make a significant difference in your final price, timeline, and overall experience. At Whitaker Marketing Group, we work with landowners every day who want to maximize value and avoid costly mistakes. If you’re asking, “How do I choose […]
Ag Economy Takeaways From the 2026 National Land Conference

The biggest Ag economy takeaways from the REALTORS Land Institute 2026 National Land Conference centered around farmland values, lending conditions, farm income pressure, and the long-term outlook for agriculture. Industry experts discussed how global markets, rising costs, trade uncertainty, and changing credit conditions are shaping today’s agricultural economy. For landowners, investors, lenders, and farm operators, […]
New Federal Tax Bill Impacts Iowa Farmers and Farmland Owners

Key Updates for Estate Planning, Farm Sales, and Agricultural Investments Iowa farmland tax changes are drawing attention across the agricultural industry as a new federal tax bill introduces updates that could impact farmland ownership, estate planning, and farm investment strategies. While many provisions will roll out gradually over the coming years, these changes may influence […]
The Hidden Buyers of Farmland: Local vs. Out-of-State Investors

At Whitaker Marketing Group, we’re often asked one key question by Iowa landowners: “Who is actually buying farmland these days?” With headlines about billionaires and outside investors buying large tracts of U.S. farmland, many local families naturally wonder: will their ground be purchased by outsiders or kept in the hands of neighbors?. The reality may […]