Essential Marketing Strategies Used by Top Land Brokers

Selling land is fundamentally different from selling residential real estate. When buyers look at a house, they care about the layout, the school district, and the kitchen updates. When buyers look at land, they evaluate productivity, development potential, and return on investment. Because the asset is entirely different, the approach to selling it must be […]
How to Interview a Real Estate Agent for Your Land Sale

Selling your farmland or rural property is a major financial milestone. For many Midwestern landowners, this land represents decades of hard work, a family legacy, or a vital component of a retirement plan. Because the stakes are so high, finding the right professional to guide your sale is critical. The answer to a successful transaction […]
Iowa Land Auction Prices: March 21-27, 2026 Results

The late March 2026 Iowa land auction market showcased the enduring value of high-quality farmland. Between March 21 and March 27, buyers demonstrated a clear willingness to pay premium prices for highly productive dirt. As planting season approaches, the urgency to secure reliable, tillable acres has driven competitive bidding across the state. Understanding these recent […]
Can You Trust Online Reviews for Real Estate Agents?

Deciding to sell your farmland or rural property is a significant financial milestone. Whether you are planning for retirement, settling an estate, or reallocating capital, you need a professional who understands the unique complexities of your asset. To find that expert, many landowners turn to the internet to research potential brokers. Digital trust now plays […]
How Do I Compare Two Real Estate Agents?

Choosing between two real estate agents can feel like a small decision—but it often has a major impact on your final outcome. Whether you’re selling farmland, recreational land, or a home, the agent you choose directly affects your price, timeline, and overall experience. If you’re trying to decide between two agents, here’s how to break […]
Why Experience is Crucial When Choosing a Land Broker

Selling farmland, recreational ground, or a family estate is a significant financial milestone. Whether you are planning for retirement, settling an estate, or reallocating capital, the process can feel overwhelming. You might be facing pricing uncertainty or wondering how to find qualified buyers. The answer is simple, but critical. Land is a completely different asset […]
David Whitaker Recognized as an RLI APEX 2025 Top Twenty National Producer

David Whitaker’s APEX Award recognition marks a major milestone for Whitaker Marketing Group and its continued leadership in land real estate. David Whitaker, founder of Whitaker Marketing Group in Huxley, Iowa, earned recognition as an APEX 2025 Top Twenty National Producer through the REALTORS® Land Institute (RLI) APEX Production Awards Program. The Land Report sponsors […]
Understanding Buyer’s Premiums at Real Estate Auctions

Real estate auctions are one of the most transparent and competitive ways to buy and sell land. Strong properties, motivated buyers, and real-time bidding all come together to create a powerful marketplace. But if you’re planning to bid—or sell—it’s important to understand one key piece of the auction process: the buyer’s premium. Many first-time bidders […]
What Is an Accredited Land Consultant (ALC) and Does It Matter?

If you’re researching land brokers, you may have come across the term: “Accredited Land Consultant (ALC)” And naturally, the next question is: “What is an Accredited Land Consultant, and does it actually matter when selling my land?” The short answer: Yes, it matters—but only when paired with real-world experience and results. At Whitaker Marketing Group, […]
What Credentials Should a Land Broker Have?

When you’re preparing to sell land, one of the most important questions you can ask is: “What credentials should a land broker have?” Not all real estate agents are qualified to handle land. In fact, land requires a different level of expertise, education, and specialization. Choosing a broker with the right credentials can directly impact […]