The Hidden Value of Farmland Infrastructure: Tile, Grain Bins, and More

When buyers evaluate farmland, they often focus first on CSR2 scores, tillable acres, and location. While those factors are critical, infrastructure investments already in place on a farm can add significant hidden value—both in productivity and long-term returns. At Whitaker Marketing Group, we help landowners highlight these assets so that potential buyers fully understand the […]

Whitaker Marketing Group Wins 4 National Marketing Awards

We don’t do it for the awards—but when our marketing gets recognized nationally, it’s a reminder that the work we put into selling your property truly makes a difference. At this year’s National Auctioneers Association (NAA) Convention in Schaumburg, Illinois, WMG earned top honors in four competitive marketing categories: Awards Earned by Whitaker Marketing Group […]

Whitaker Marketing Group Shines at the 2025 Minnesota State Auctioneers Association Convention

Minnesota State Auctioneers Association Best of Show Trophy 2025

Whitaker Marketing Group is proud to announce a remarkable achievement at the 2025 Minnesota State Auctioneers Association (MSAA) Convention. This year, we brought home three prestigious awards, solidifying our reputation as leaders in the auction and real estate marketing industry. Our Awards: Best of Show – All Categories First Place – Postcards in the Marketing […]

The Power of Networking in the Agriculture Industry

Handshake between two agricultural professionals standing in a farm field, symbolizing networking and partnership in the agriculture industry.

Networking is a vital component of success in the agriculture industry, whether you are a farmer, agribusiness owner, or industry professional. In an ever-evolving landscape, building connections can open doors to new opportunities, innovative practices, and long-term partnerships that benefit all stakeholders. Here’s why cultivating a strong network within the ag community is more important […]

The Role of Digital Marketing in Selling Farmland

A laptop displaying farmland rows on screen with digital marketing icons floating above a farm, symbolizing online farmland advertising.

In today’s fast-paced, technology-driven world, the real estate industry has experienced a significant shift toward digital marketing, and farmland sales are no exception. Traditional methods of selling farmland, such as print advertising and word-of-mouth, are now complemented—and often surpassed—by digital strategies that expand reach, generate leads, and ultimately increase sales. In this blog post, we […]

Whitaker Marketing Group Wins 2024 People’s Choice Award for Best of Carroll County!

People’s Choice Awards 2024 graphic showing Whitaker Marketing Group recognized as the Best of Carroll County.

We are thrilled to announce that Whitaker Marketing Group has wonthe People’s Choice Award for Best Auction Company of Carroll County 2024! This recognition reflects the hard work, dedication, and passion we put into every farmland auction and client relationship. A True Community Achievement This award would not have been possible without our community, clients, […]

Does the auctioneer really matter?

Team of auction and real estate professionals at Whitaker Marketing Group standing behind a conference table with branding.

Top 50 Questions about Farmland Yes—the auctioneer matters a great deal when selling farmland. Their ability to read the crowd, process information quickly, and make split-second decisions can directly impact your final sale price. Why the Auctioneer Matters Real-Time Crowd Engagement: An auctioneer carries the energy of the room. They watch body language, eye movements, […]

Can we put the family name on the flyer?

A promotional farmland auction flyer showing 235.63 acres for sale in Boone and Story Counties, Iowa, including aerial maps, CSR2 rating, auction date, and Whitaker Marketing Group branding.

Top 50 Questions about Farmland Yes, absolutely! At Whitaker Marketing Group, we encourage including your family name on sale flyers to honor your legacy and create a personal connection with potential buyers. Why Add the Family Name? Preserving Legacy: Highlighting your family name shows pride in your history and ties to the land. It creates […]

Does your company have a national reach?

Graphic titled “Top 50 Questions About Farmland” displayed over a lush green cornfield with a blue sky in the background.

Top 50 Questions about Farmland Yes, Whitaker Marketing Group has a national presence. While most buyers of Iowa farmland are local producers, our marketing strategy ensures your property reaches a broad audience, including investors and specialized buyers from across the country. Local vs. National Buyer Dynamics Local Producers: Most Iowa farmland is purchased by farmers […]

How does your company advertise?

Hands holding a sign that says “Advertise” with colorful blurred lights in the background.

Top 50 Questions about Farmland At Whitaker Marketing Group, we employ a blend of old-school techniques and new-school digital marketing strategies to ensure your farmland gets maximum exposure. Our comprehensive advertising plan is designed to leave no stone unturned, targeting both local and national buyers to yield the highest and best price for your property. […]