David Whitaker Teaches Marketing to the Realtor Land Institute

Digital marketing strategies used by land professionals to market farmland online

5 Digital Strategies Every Land Professional Can Use to Market a Client’s Land Digital marketing plays a critical role in how farmland is marketed today. Understanding your audience and using the right tools can significantly improve exposure, engagement, and results when selling land. 1. Know Your Audience Understanding who is viewing your listings is essential. […]

President of the Realtor Land Institute

David Whitaker, Iowa RLI National President and Accredited Land Consultant, smiling at an industry event

David Whitaker Elected 2022 Iowa RLI National President For the past year, David Whitaker prepared for this leadership role while serving as Iowa Chapter President-Elect. He looks forward to the year ahead and the opportunity to serve land professionals across the state. September 28, 2022 (Des Moines, IA) — The REALTORS® Land Institute (RLI) Iowa […]

Record Farmland Sale in Iowa | Top Auction Prices for Iowa Farmland

Map of Iowa displaying average farmland sale prices per acre by county, with labeled dollar values showing land value differences across the state.

On August 31st 2022 in Sioux County, Iowa 80.29 acres were sold at a record high of $26,000 an acre.  This 80.29 acres had an amazing CSR of 91.3 and approximately 78.22 tillable acres.  Great farmlands are still selling at excellent prices. Good sale by Vander Werff & Associates. This may have been an outstanding […]

Should you do an Auction or Listing?

Farmland auction team celebrating a successful land sale in front of a community building

You have finally made the decision to sell your farmland. Now, the next big question is how you should sell it. In most cases, landowners choose between two primary options: a traditional listing or an auction. Listing Farmland the Traditional Way Listing farmland is the most common and familiar approach. This method involves setting a […]

A New 2022 State Record was set at Auction by Whitaker Marketing Group

Aerial view of Iowa farmland marked sold following a competitive land auction

Thirty-eight acres of farmland sold in Sioux County for $23,000 per acre, or $24,498.60 per tillable acre. This sale highlights how multiple factors continue to influence Iowa farmland prices. “There are a multitude of factors that impact farmland prices,” said David Whitaker of Whitaker Marketing Group. “However, competitive bidding and utilizing the auction method of […]

More Stable, Better Returns Than the Stock Market

Tractor planting crops on Iowa farmland showing active agricultural production

Farmland continues to attract investors seeking a financially sound, long-term investment. Unlike many asset classes, farmland can generate income while investors hold the land before a future sale. Farmland is not always easy to acquire or manage. Investors without an agricultural background may find ownership challenging at first. However, farmland can be very profitable when […]